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Electroluminescent Design

Elumin8(Electroluminescent Systems), 2003 -05.
I work very closely with Elumin8 to push and develop the use of EL in the areas of outdoor media, interior, retail and architectural design. Some projects include:
Maisons & Objets, interior design trade show - Paris Jan 2005. I have developed floor and wall panelling combining EL to fabric to create a life size room as part of the Ultralux new trends space of the show.
Alexander McQueen - Dec 2004. I art-directed the Christmas window installation for the London, New-York and Milan stores.
Designers Block - Oct 2004. I created a series of conceptual architectural models staging EL as the lighting source of our future homes.
St Thomas Hospital Information & Knowledge Centre (IKC) - Mar 2004.
I designed a 15m long interactive installation in collaboration with the poet Valerie Laws.
De Beers - Dec 2003. Bond Street Christmas windows displays.
Mathmos - 2003. New product design and prototypes.

Brand Communication

Bell Design - Dec2003. Concepts for Government Social Research (GSR) identity.
Howard Hunt City Ltd - 1999-2003. I was responsible for the planning and design of a brand awareness campaign for the large DM Printers, a combination of press inserts, direct mail, events, sales and corporate literature.
BigBag - 2000-01. The company was set-up to market Compostable plastic products to the general public, the waste management industry and local authorities. I worked on the PR launch and promotion of the first product, The Christmas Tree Bag, 2001. I designed the packaging, and BigBag presentation documents, stationery and identity.
Creative Leap - June-Sept 2000. I implementated the Marks & Spencer new identity to the M&S Financial Services' head quarters in Chester. The project focused on the exterior and interior signage.
Landor Associates - Nov 99-May 2000. I was appointed Design Director of the Tele Atlas team of 5 designers with a mission to create an integrated identity for the Belgian digital map provider set to expand globally and go public.
Bartle Boggle Hegarthy (BBH) - Oct 1999. My role was to finalise the Marks & Spencer Christmas 2000 food campaign, outdoor and press.
The Partners - Aug-Sept 1999. I was appointed Design Director of the Clifford Chance project, one of UK largest law firms.
Joshua - Dec 1998-Ap 99 and July 99. I was approached to review of the British Airways identity following the controversy over the World Images. I created a set of an Integrated Interim Guideline in collaboration with M&C Saatchi with the aim to reassert the BA Masterbrand above and below the line, as well as to introduce the oneworld alliance. This also led to the design of identity guidelines for BA sub-brand World Cargo.
Enterprise IG - March-June 1998. I created the visual system and brochure for the merger of Sampson Tyrell into Enterprise IG.
Identica - Sept 1997-Feb 98. Brand environment and brand manual for Chivas Regal and Dewars whiskies.
Smithfield Design - Feb-June 1996. Update of the Coutts Bank identity.

A few shorter projects:
Ziggurat - 1999. Concepts for the Camel clothing and shoes range.
Circle - 1999, Posthouse Premier identity development.
Design Logic - 1998. Concepts for the Virgin Clothing brand.
DMB&B - Oct 1998. Literature for Standard Chartered Bank.
Loewy International - 1998. Concepts of idenity for optical product, Transitions.
Lloyd Northover Citygate - 1998. Design of international signage icons for airports.
Creese & Associates - 1997. Literature for Lombard Industry Finances and Worldcom.
Gavin Anderson & Company - 1996. Annual report for British Coal-RJB Mining.

Packaging Design

Design Bridge - Feb-April 1997. Design on Scholl, Nescafe, KJS-Suchard brands.
Cato Consulting - 1997. Upgrade of Philip Morris-Chesterfield cigarettes.
Siebert Head - July-Dec 1996. Design for Elida Gibbs-Mentadent, Procter & Gamble-Clearasil, Jeyes-Quickies cosmetics and Polish beer Hevelius.
D.I.A. - Aug 1995-Jan 96. Re-launch of Elida Gibbs-Timotei hair care range across European markets and concepts for E45 Baby, Anchor Butter, Tetley's ale.
Tin Horse - May- July 1995. Concepts for Timotei and Bird's Eye-Wall's brand across multipacks.

1990-94, Paris France.

Carre Noir - 1991-94. Brand identity consultancy, 100 staff.
I worked on the launch of Shell fuel brand Formula across Europe, design of identities for Italian supermarkets Joyland, Banque de Luxembourg and Japanese department stores Canvas (Marui). Brand manual for French brewery Mutzig and international retailer Groupe Scoa.

Dragon Rouge - 1990. Brand identity consultancy, 90 staff.
Packaging for Greek dairy products Fage, Unilever-Vive La Vie light food range, Poulain-Nestle chocolate bars, and upgrade of Perrier and St-Yorre mineral waters.

1989, Tokyo Japan.

Teaching, hostessing and freelance designer for Tokyo Journal.

1988, Sydney Australia.

Studio Collections, women's men's and children's fashion magazines, 35 staff.
Redesign of the layout of the women's and children's issues. Preparation and design for the launch of the men's issue, and reorganisation of the art department and its relations with the fashion and feature departments.

1982-87, Paris France.

Columbia (Groupe Expand), advertising agency, 25 staff, 198487.
Taurus (EuroRSCG), advertising agency, 65 staff, 1983.
A.I.D, exhibition design agency, 1982.


Certificate in Management (Distinction), Birkbeck College, University of London, 2003.
ESAG, foundation course in fine art, Paris 1981.
Sorbonne University, in Modern English, Paris 1980.
Baccalaureat, maths and sciences, Paris 1979.
Languages: French and English fluent, study of German and Japanese.
Computer skills: Quark Xpress, Illustrator, Freehand, Photoshop and Power Point, Flash and HTML.

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